The Internet and smartphones are becoming the foundation of our daily lives, and we are about to move into an era where new technologies such as AI and IoT will support our lives and businesses.
Originally, the evolution of technologies increased "the disposable time" which should be used to improve people's quality of life, but people/we live in a cramped and rushed time in this managed society.
It seems the current situation of especially in urban areas, the pursuit of convenience and economic rationality has led to the accumulation of mental and physical fatigue of people, which is far from the ideal society envisioned.
Take a look at the world as well, the gap between rich and poor is widening, nature is being destroyed, and there are overwhelmingly many people living in poor circumstances.
Is attaining happiness and wealth with these (systemized and unequal) sacrifices what we aim for as human beings? Recently, the world has been exposed to the threat of natural disasters, has experienced a tragic accident such as the Fukushima Daiichi Nuclear Power Plant, and facing the ever-increasing environmental resistance such as the spread of epidemics due to the new coronavirus. We seem approaching a major turning point in which we should reconsider how we should be and how we should face the natural environment.
Since ancient times in Japan, nature has coexisted with humankind, and these have been maintained for a long period by the the providence of nature. We need to look back arbitrary systems and consider to act in order to build true richness.
As a human being who are living at an extremely important turning point in human history, Super Appli contributes to the enrichment of the mind through the content business and contributes to the temporal enrichment through the system development business. Also through the IoT business, we aim to contribute to the global environment and abundant eating habits.
Representative Director Masaki Iinuma